Opus Magnum

Clean Slate: Henkel Launches a New U.S. Detergent

When German manufacturing giant Henkel partnered with Walmart to bring its flagship laundry detergent, Persil, to the American marketplace, it knew it needed not only a new brand but an attention-getting marketing campaign to appeal to U.S. consumers.

Early Warning Signs

How the experiences of founding team members may influence organizational distress that can lead to failure.

A Tale of Four Fathers

Allan, Billy, Nick and Olu have all had to balance the joys of fatherhood with the intensity of the MBA program.

Lunch with the #GIRLBOSS of Wings, Beer & Sports!

From triumphs and successes, to the struggles and challenges that come along with exponential growth, Buffalo Wild Wings CEO Sally Smith provided key insights on leadership, strategy and management that she learned along the way.

Opportunity: India

Opus College of Business Dean Stefanie Lenway traveled to India to explore opportunities for St. Thomas students to study abroad and work in local social enterprises during a J. Term course.

The Affordable Care Act stands. Now what?

On June 25, 2015, the Supreme Court upheld the tax subsidies critical to implementation of the Affordable Care Act, letting the health care overhaul stand. Professor Jack Militello offers an analysis of the long-term impact of the ACA on the U.S. health care system. "The impact is irreversible."
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How Simple Questions Lead to Great Innovations

There is a myth that successful companies begin with grandiose ambitions. The implication is that entrepreneurs should start with megalomaniac goals in order to succeed. To the contrary, 2015 Opus Distinguished speaker Guy Kawasaki’s observation is that great companies began by wondering about simple things, and this leads to asking simple questions that beget companies.

Diversity is More Than an Initiative

While corporate diversity departments have not been at the forefront of the minds of corporate executives, diversity initiatives and programs are making a comeback.

For want of a .jpg the war was lost?

Whether you are in communication or some other area, and at a tactical or strategic level, think about what you did this week. Did you miss any opportunities for the organization because getting approval might have been difficult?

2015 Susan E. Heckler Research Excellence Award: Muer Yang, Ph.D.

Muer Yang, Ph.D., a professor in the Opus College of Business Department of Operations and Supply Chain Management, was awarded the 2015 Susan E. Heckler Research Excellence Award. We asked Professor Yang to share some of his thoughts on how improving service operations can directly impact public policies and health care operations, what he’s working on now and how to spark curiosity in the classroom.

The China Effect

An Asian residency offers Executive MBA participants a glimpse into emergent markets

Crossing Boundaries in Advertising

I didn’t expect the outcome we received when I scheduled a session on diversity in advertising for the June 17 Diversity Insights Breakfast. I had hoped, of course, for an impact—and we got it, but it was a reaction from participants I hadn’t expected.

A Powerful Purpose

Chairman, president and CEO of U.S. Bancorp Richard Davis advocates for values-based leadership.