Nancy Lyons and Meghan Wilker from Geek Girls Guide will speak on “Implementing Social Networking” at the Digital Learning Forum's monthly presentation on Monday, Nov. 8.
The presentation and discussion will be held from 6:30 to 8 p.m. in Room 250, Owens Science Hall. Snacks and drinks will be served at 6:15 p.m. while guests have time to network. Invite friends and co-workers; the event is free and open to the public. No registration is required.
How can people use social media tools to connect with employees, colleagues and clients and to build industry relationships? From those who have been using Facebook since college to those who avoid Twitter like the plague, the session aims to make Web technology accessible and exciting. Hear a step-by-step explanation on how to create a professional social media strategy that works, including real-world examples of people and organizations finding value with these tools.
Lyons and Wilker launched the Geek Girls Guide in January 2008 as a place to publish their perspective on the interactive industry and demystify technology for nontechnical audiences.
Lyons’ fascination with technology and all things geek started in the late ’80s. In the early ’90s, she joined the cast of Bitstream Underground (a Twin Cities ISP and web development shop) and as its president helped shape the local technology landscape. As president and CEO of Clockwork Active Media Systems, she and her staff make Web technology simple and accessible for a variety of audiences. Lyons was chosen as one of the Twin Cities’ 40 under 40 by City Business, and was chosen as one of the Twin Cities’ Women To Watch by the Business Journal.
Wilker began her career at Gage in the mid-90s, working as an account executive and copywriter. In 2000 she made the shift to interactive when she joined Bitstream Underground as a senior project manager; subsequently, she served as creative director at a small Minneapolis ad agency and was an integral part of establishing and growing integrated interactive teams at nationally recognized ad agencies Martin Williams and Colle+McVoy. In 2006 Wilker joined Clockwork Active Media Systems as managing director. The Minneapolis-St. Paul Business Journal named her one of 25 Women to Watch.
The Digital Learning Forum's monthly presentation and discussion is sponsored by the Master of Arts in Technology for Learning, Development and Change and the Graduate Certificate in E-Learning program in the Department of Organization Learning and Development at the University of St. Thomas.